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What We Do

whynow is a team of creatives who work across video, podcasts, music and journalism to bring you the best stories in the arts.

The Art of Optimism
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Art enriches all of our lives. Here at whynow we like to spot exciting new trends, explore the latest exhibitions and galleries in the UK, and feature interviews with emerging and established talent.

whynow?Because there's never been a better time to celebrate the arts and look at the world as optimists.

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Who we work with

Princes's Trust
Universal Music Group
Science Museum Group
Anglo Management