Universal Pictures are the studio developing the film, with Allen Hughes set to direct. Joe Robert Cole, co-writer of the two Black Panther films, will write the script. Sara Ramaker and Hughes will also produce the project.
“I waited a long time to put this project together because I wanted to choose the right director, the perfect writer, and the greatest movie company I could partner with that could understand the legacy that I’m trying to portray on screen, and the memory I’m trying to leave behind,” the legendary West Coast rapper said in a statement.
Snoopy described the strength of the people onboard with the project as “the perfect marriage. It was holy matrimony, not holy macaroni”.
The rapper bought Death Row Records earlier this year, just days before a gargantuan half-time Super Bowl set with Eminem, Mary J. Blige, Kendrick Lamar and long-time collaborator Dr Dre.
The label had helped his ascendancy to the top of rap game, ever since it released his breakthrough 1993 debut Doggystyle. And now, he clearly plans to take the label into the world of film.
Universal is also behind one of the most successful hip-hop biopics ever with the Oscar-nominated 2015 N.W.A film Straight Outta Compton. Incidentally, that had also featured Snoop briefly given his links to the rap group. The film grossed more than $200 million at the box office, and Snoopy will be hoping for a similar level of success.
His film venture follows his creation earlier this year of a new cereal, ‘Snoop Loopz’.
